Miele.ca: Miele Sponsorships

Supporting the Community - Sponsorships

Miele is dedicated not only to our customers but to the community we operate in around the world. Since the inception of the Miele subsidiary in Canada, Miele has continued to support a variety of organizations in Canada - helping others develop and achieve the level of performance that is the basis of the Miele "Immer Besser" - Forever Better.

Sponsorships - Tennis

	Many tennis nations have successful national league systems, including the super-sized USTA League Tennis program or the interclub leagues so popular throughout Europe. Tennis Canada has long wanted a national league system and as a result of the generous support from Miele Limited, in 2008 the Miele League Challenge was born. The long term vision of the Miele League Challenge is to grow a national league system that provides Canadian league tennis players with an opportunity to compete for their province at a national level.

	Rogers Cup is a Masters 1000 stop on the ATP World Tour and a Premier 5 event on the Sony Ericsson WTA tour. Miele is the official Home Appliance and Gold Sponsor for The Rogers Cup in Toronto.

	The Davis Cup by BNP Paribas is the largest annual international team sport competition in the world. While 125 nations have entered the Davis Cup for 2009, only 16 countries qualify for the elite World Group each year. Miele is proud to be the Official Team Sponsor.

	Fed Cup by BNP Paribas is the largest annual international team competition in women's sport, with 89 nations entered in 2009. The event was established in 1963 to celebrate the 50th anniversary of the founding of the International Tennis Federation. Miele is proud to be the Official Team Sponsor.

Sponsorships - Alpine Skiing

	The FIS Miele Ontario Series including the Miele Ontario FIS Championships are FIS Sanctioned events that provide athletes with exposure to national and international competition at an elite level of ski racing. The Miele J League is available for racers ages 15 - 19 in the Alpine Ontario South Division who want to continue in team racing. The Miele league is a fun, exciting and competitive atmosphere in which all participants have the opportunity to contribute to their team's success. In addition to the league events, there is also the Miele J League Allstar Race.

	The Miele Alberta Cup Series offers high quality racing and development opportunities for those athletes aspiring to the highest levels of our sport. Training programs provide a progression from the Learn to Race - Train to Race phases of the Long Term Skier Development Model (AIM 2) and offer intensive technical, tactical, physical, and mental training in order to prepare athletes to compete at this level. Miele is proud to support our youth at a grass roots level.

	The Miele BC Cup Series offers high quality racing and development opportunities for those athletes aspiring to the highest levels of our sport. Training programs provide a progression from the Train to Race phases of the Long Term Skier Development Model (AIM 2) and offer intensive technical, tactical, physical, and mental training in order to prepare athletes to compete at this level.